 |
| Special decision entering period 7: Multiple cup sizes |
 |
| "Tightly bunched" strategy |
Given that we had stopped advertising by this point, my thinking at first was that we were dealing with roughly the same volume of sales as the week before. There must be a minimum difference of twenty cents between the sizes, and I didn't want the lower-margin small cups to cannibalize sales of the higher-margin medium and large sizes. So I thought, let's make the price of a small as unattractive as possible, and let's make the price of a large as attractive as possible. I called it the "tightly bunched" strategy.
 |
| Cup sales with the "tightly bunched" strategy: Not good! |
While we managed to come in first in net income that week, what jumped out at me was that we had a minuscule increase in cup sales that week, while our competition saw substantial gains. It turns out that offering the new sizes expands the market. And our small cup was $0.66 more expensive than the next most expensive competitor's.
So I decided to go with a more traditional strategy for week 8, and this time I remembered to hire more servers to accommodate the increased demand.
 |
| Much better pricing strategy |
The results? For the first time all game, we came in first in cups sold. It was the first time in our simulation that a shop came in first in cups sold, revenue, and net income in the same week.
Our revenue from coffee sales increased by $2,090.90. We sold 369 more small cups than the previous week, which yielded a $1,306.95 increase in revenue. Even our large cups, of which we sold 38 fewer than the previous week, saw a $90.40 increase in revenue. And our medium sales increased as well.
 |
| Cup sales with a 50-cent difference: first place! |
The lesson: adding the new cup sizes leads to an increase in overall cup sales, so be sure to accommodate that additional demand for small cups.
Other special decisions and incidents
 |
| Our final dashboard, and our best period. We stuck with our supplier. They were happy about that. |
I will say this as a general bit of strategy regarding special decisions and incidents--don't spend money on your shop if there isn't enough time left in the game to recoup the expense.
Other incidents from our simulation
- We had the chance to switch suppliers. It came during the last week, and we could have made an extra $100, but I figured it wasn't worth the risk of potentially alienating our regular customers, especially when we already had the award for Best Quality.
- We had a "problem employee" one week. We fired her. She threatened to sue, but nothing became of it.
- We came close to running out of medium cups. I was prepared to let them run out. There's no point in buying branded cups in bulk if it's the last round of the game.
Incidents I read about in other simulations
- We bought insurance in the starting decisions, and in other simulations, there was a fire. If you didn't buy the insurance, you had to pay for a new espresso machine.
- You can buy a coffee roaster. Don't know how much it costs. (Only worth it if there's enough time left.)
- You can install "green" lighting and toilets. Don't know how much it costs. (Only worth it if there's enough time left.)
- You can change your furniture, or renovate, or something like that.
- Apparently, you can offer fair trade coffee, and you have the option of lying about serving fair trade coffee. In both versions I read, lying came back to bite them in the ass.
- You can offer entertainment in your shop to bring in customers. Live music, karaoke, possibly other stuff. I don't know what costs are involved in that.
- You can pay $500, I think, for a more detailed customer satisfaction survey. Seems like there could be valuable stuff in there, though I managed to ascertain what makes customers satisfied without it. If I had the option and a decent lead, I probably would have spent the $500.
There could have been more, but that's all I can remember, and I don't feel like researching again.
Conclusion
And that's it for our BizCafe experience. Final score after 8 weeks:
Total revenue: $126,194.40
Net income: $39,483.50
Total assets: $64,483.50
Net increase in cash: $30,255.31
Final bank balance: $47,639.99
------
******
******
********
STRATSIM,
stratsim marketing,
stratsim guide,
stratsim tips,
free support,
free excel file,
round 1,
round 2,
stratsim 2022,
stratsim 2023,
2022,
2023,
------
STRATSIM 150
Stratsim,
stratsim marketing,
stratsim guide,
stratsim tips,
free support,
free excel file,
round 1,
round 2,
stratsim 2022,
stratsim 2023,
2022,
2023
FREE SUPPORT FOR 2 ROUNDS
Email: StratsimGuide@gmail.com
Blog: StratsimGuide.Blogspot.com
------
STRATSIM 500
------
Stratsim,
stratsim marketing,
stratsim guide,
stratsim tips,
guide,
tips,
the best guide,
the best tips,
free support,
free excel file,
round 1,
round 2,
stratsim 2022,
stratsim 2023,
2022,
2023,
2024,
2025,
2026,
stratsim management,
stratsim marketing,
management,
marketing,
cheats,
solution,
stratsim simulation,
stratsim reddit,
stratsim blogger,
firm a,
firm b,
firm c,
firm d,
firm e,
how to win stratsim,
------
stratsim management firm a,
stratsim marketing plan,
stratsim firm b,
stratsim marketing tips,
stratsim cheat sheet,
stratsim management help,
stratsim management firm a,
stratsim cheat sheet,
stratsim management help,
stratsim marketing plan,
stratsim management car simulation tips,
stratsim marketing reddit,
stratsim firm b,
stratsim marketing tips,
car,
------
INTERPRETIVE,
interpretive,
simulation,
simulations,
managemnt,
marketing,
strategy,
management simulation,
marketing simulation,
strategy simulation,
management simulations,
marketing simulations,
strategy simulations,
------
bizcafe,
entrepreneur,
hrmanagement,
airlines,
stratsim management,
newshoes,
pharmasim,
stratsim marketing,
country manager,
marketshare,
corporation,
------
BIZCAFE GUIDE
------
bizcafe,
bizcafe simulation,
how to win bizcafe,
Bizcafe simulation,
bizcafe round 1,
bizcafe round 2,
bizcafe week 1 decisions,
biz cafe manual,
Interpretive simulations,
bizcafe expansion,
biz cafe business plan,
bizcafe simulation,
how to win,
reddit,
blogspot,
Bizcafe simulation,
bizcafe simulation reddit,
bizcafe week 1 decisions,
bizcafe pricing,
bizcafe cup sizes,
biz cafe,
free excel file,
bizcafe guide,
bizcafe tips,
bizcafe help,
------
BizCafe Interpretive Simulation,
------
bizcafe,
bizcafe guide,
bizcafe tips,
bizcafe simulation,
bizcafe simulation guide,
bizcafe simulation tips,
entrepreneur,
entrepreneur guide,
entrepreneur tips,
entrepreneur simulation,
entrepreneur simulation guide,
entrepreneur simulation tips,
hrmanagement,
hrmanagement guide,
hrmanagement tips,
hrmanagement simulation,
hrmanagement simulation guide,
hrmanagement simulation tips,
airlines,
airlines guide,
airlines tips,
airlines simulation guide,
airlines simulation tips,
airlines,
stratsim management,
stratsim management guide,
stratsim management tips,
stratsim management,
stratsim management simulation guide,
stratsim management simulation tips,
newshoes,
newshoes guide,
newshoes tips,
newshoes,
newshoes simulation guide,
newshoes simulation tips,
pharmasim,
pharmasim guide,
pharmasim tips,
pharmasim,
pharmasim simulation guide,
pharmasim simulation tips,
stratsim marketing,
stratsim marketing guide,
stratsim marketing tips,
stratsim marketing,
stratsim marketing simulation guide,
stratsim marketing simulation tips,
country manager,
country manager guide,
country manager tips,
country manager,
country manager simulation guide,
country manager simulation tips,
marketshare,
marketshare guide,
marketshare tips,
marketshare,
marketshare simulation guide,
marketshare simulation tips,
corporation,
corporation guide,
corporation tips,
corporation,
corporation simulation guide,
corporation simulation tips,
------
interpretive country manager guide,
CountryManager,
International Marketing Simulation,
COUNTRY MANAGER SIMULATION,
CountryManager: Analyzing Performance,
country manager simulation how to win reddit,
country manager simulation asia,
interpretive simulations answers,
how to win country manager simulation,
country manager simulation latin america solutions,
country manager simulation guide,
country manager simulation allsmile latin america,
country manager simulation reddit,
country manager simulation,
how to win,
reddit,
blogger,
blogspot,
country manager simulation,
asia,
interpretive simulations answers,
how to win country manager simulation,
country manager simulation,
latin america solutions,
country manager simulation guide,
country manager simulation allsmile latin america,
country manager simulation,
------
interpretive stratsim marketing guide,
StratSimMarketing,
Marketing Strategy simulation,
StratSimManagement,
Strategic Management Simulation,
StratSim Walk Through,
StratSim Marketing,
Car simulation,
How to win,
StratSim Marketing,
Marketing Strategy Simulation,
how to win stratsim firm b,
stratsim marketing answers
stratsim marketing simulation,
stratsim management firm a,
how to increase firm preference in stratsim,
interpretive simulations answers,
stratsim marketing reddit,
stratsim marketing cheats,
------
StratSimManagement,
Strategic Management Simulation,
how to win stratsim firm b,
stratsim management firm a,
interpretive simulations answers,
stratsim marketing answers,
stratsim management cheats,
stratsim management car simulation tips,
stratsim management help,
stratsim marketing simulation,
------
interpretive newshoes simulation guide,
NewShoes,
Introduction to Marketing Simulation,
New Shoes Marketing Simulation,
New Shoes Simulation Analysis,
New Shoes Marketing Simulation,
new shoes simulation answers,
Interpretive simulations,
new shoes simulation final paper,
interpretive simulations answers,
new shoes simulation marketing plan,
how to win marketing simulation game,
new shoes marketing plan,
Pharmasim,
------
interpretive marketshare simulation guide,
MarketShare,
Marketing Principles Simulation,
marketing simulation tips,
interpretive simulation how to win,
business simulations,
market share simulation allround answers,
interpretive simulations answers,
interpretive simulations hr management,
bizcafe simulation,
interpretive simulations airline,
******
******
------
BizCafe Simulation Guide
Update Guide and Tips to Win BizCafe Simulation
For personal support
FREE Support for Rouund 1 and Round 2
Emaiil: bizcafeguide@gmail.com
Blog: https://bizcafeguide.blogspot.com/
No comments:
Post a Comment